The easiest way to garner traffic to your site is to add content to other people’s posts whether they request it or not.
In my previous post about commenting on other people’s blogs, I talked about specific websites that I commented on. I also listed a technique that you could use to grow an audience.
In short: It wasn’t enough.
I’ve been commenting more frequently on a wide array of personal finance websites, of which there are PLENTY. I’ve noticed that just about everyone who comments on Financial Samurai also runs a blog, so I need mine to stand out in some way.
I’m not so deluded that I think people actually give a shit about my arrogant selflessness.
To anyone with an inquisitive eye, it should be obvious that I format my site similarly to Robert Greene’s The 48 Laws of Power. (My favorite Greene book, though, is Mastery.) I like to include new quotes on every post because I can fully understand why no one would want to listen to anything I say. I’m a young man who’s yet to accomplish much. At least when you click on my post whining about college, you can read a little Thoreau and consider that the time you spent wasn’t entirely wasted. That’s why this shouldn’t come as much of a surprise:
Law 13 from The 48 Laws of Power: “When Asking For Help, Appeal To Peoples’ Self-Interest, Never To Their Mercy Or Gratitude.”
Following that logic, it’s of utmost importance that I build a sizable audience and find a way to make this blog profitable as quickly as possible. I’ve managed to build a *small* audience in a relatively short period by commenting on other posts, but I need to do something more. I’ll branch out to higher-traffic blogs and ask if I can guest-post. However, following Sam’s advice from the article that inspired me to start this blog, I should “try and get to know the blogger for 3-6 months.”
I don’t have the patience for that.
I’ll eventually establish more of a presence in this niche, allowing me to guest post on larger blogs over time.
For now, though, the most important rule I can give to anyone looking to get some readers in the infantile stages of blog development is this:
Use Google to find a list of blogs that are somewhat related to your last post.* Write a quality post on at least ten of them a day, regardless of how much traffic it looks like they bring in. In fact, the less the better. No one’s going to scroll down to the bottom of a post with 240+ comments to read yours.**
*Also: only write a new post once every three or four days. Give people some time to read your newest content.
**Although, you’d be surprised.